An experienced specialist who is responsible for the visual creation of advertising campaigns on one or more accounts. May adapt to change in format, media and/or clients’ advertising strategies. Coordinates the design and reproduction of the copy with the art and production staff.
Art Director utilizes art direction skills to develop innovative solutions that contribute to the creative product in both traditional and digital media channels. The Art Director works closely with creative management, account team, strategic planning and are responsible for the successful conceptualization and execution of creative initiatives that meet both internal and client expectations.