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A pivot place for agencies and marketers to ride the next wave of growth.
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Will deeper storytelling save us from doom scrolling?
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The Big B2B Shift: From Marketing Ops to Brand Marketing
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As automation and virtual sales sweep in, marketing ops won’t need an army. The battleground will shift to brand marketing; creating differential brand experiences will be key to winning client attention and business in a self-serve B2B environment. |
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Hyper-personalization past the speech barrier
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The good folks are up to AI-led phonemes decoding. When this goes mainstream, marketers can gather insights into customer sentiment across non-text touchpoints. That’s a market of 170 million speech impaired customers, globally. |
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We are celebrating our wins at the 13th ACEF Asia Business Leaders Conference and Awards. A Gold for Best Use of Long-form Video and a Silver for Best Cause-related Communication Campaign. The campaign also won us a Gold for the Best Online Campaign earlier this year at the Afaqs-India Media Brands Awards. |
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What is your all-time favourite marketing quote?
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“Marketing is not about the stuff you make but the stories you tell (Seth Godin).”
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Head - Marketing, Tata Pension Management Pvt. Ltd.
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The way Fatinha Ramos, an award-winning illustrator tackles bold, big emotions with stunning,
evocative art.
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403, Jaisingh Business Centre, Mumbai, India
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